Challenge

While the client initially considered an LED wall, the available space would have been almost entirely consumed by it leaving no room for interaction or branding. They needed a sleek, flexible display option that could deliver strong visual impact while working within their footprint.

Solution

Vidcom recommended our iPosters as a space-conscious alternative. The client visited our studio and loved the clarity and size of the displays. They asked whether it would be possible to create a custom L-shape formation—a configuration we hadn’t done before.

Working collaboratively, we explored practical solutions and the client commissioned a custom bracket and footplate to make the setup viable. Vidcom also supported their request for different content to run during morning and afternoon sessions, saving each version to USB for easy switching.

The Benefits

• Space-Smart Display:

  The slim iPosters fit perfectly in the 2x2m booth, providing maximum impact without taking over the space.

• Custom Layout:

  The L-shape configuration created a dynamic visual anchor, drawing in festival visitors.

• Flexible Content Control:

  Morning and afternoon content could be switched easily with no need for reprogramming.

• Collaborative Execution:

  Our team worked closely with the client to deliver a first-time setup that met their vision.

Conclusion

This project is a great example of creative thinking and collaboration in action. Vidcom helped Taylored For transform a small exhibition space into a vibrant and engaging booth using iPoster technology. The result? A highly satisfied client and a standout presence at the Fine Foods Festival.